At Sozo Skin Clinic, accessible from https://sozoskinclinic.com/, one of our main priorities is the privacy of our visitors. This Privacy Policy document outlines the types of information collected and recorded by Sozo Skin Clinic and how we utilize it, in alignment with global data protection standards and the Indonesian Personal Data Protection Law (UU PDP).

If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact us.

1. Information We Collect

We collect several types of information to provide, maintain, and improve our services to you:

• Personal Data Provided Voluntarily: When you make a treatment reservation, fill out a contact form, or connect with us via WhatsApp, we may collect personally identifiable information, including but not limited to: Full Name, Phone / WhatsApp Number, Email Address, and treatment preferences or historical clinical interests.
• Log Files: Sozo Skin Clinic follows a standard procedure of using log files. These files log visitors when they visit websites. The information collected includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable.

2. Cookies and Advanced Analytics Technologies

To optimize your experience and continuously improve our website performance, we use cookies, web beacons, and advanced third-party analytics tools:

• Google Analytics: We use Google Analytics to monitor and analyze web traffic, track user behavior, and gather demographic insights. This helps us understand how visitors interact with our website so we can enhance our content and overall digital experience.
• Google Search Console: This tool allows us to monitor, maintain, and troubleshoot our site's presence in Google Search results. It helps us understand which search queries bring users to our platform and ensures our technical health is optimal.
• Microsoft Clarity: We partner with Microsoft Clarity to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replays. This data helps us analyze user engagement, identify website usability issues, and optimize our design for a more seamless experience.

3. How We Use Your Information

We process and utilize the collected data for the following legitimate purposes:

• Booking & Reservation Management: To process, confirm, and schedule appointment requests submitted via our website or integrated WhatsApp links.
• Customer Support: To respond to your inquiries, provide consultations, and share updates regarding your appointments.
• Personalization & UX Improvement: To analyze data from Google Analytics and Microsoft Clarity to refine website performance, layouts, and user journeys.
• Marketing & Communications: To send you promotional materials, exclusive deals, or skincare tips (only if you have opted in, and you can opt out at any time).

4. Third-Party Privacy Policies

Sozo Skin Clinic’s Privacy Policy does not apply to other advertisers, service providers, or external websites. We strongly advise you to consult the respective Privacy Policies of these third-party platforms (such as Google and Microsoft) for more detailed information regarding their data practices and instructions on how to opt-out.

You can choose to disable cookies through your individual browser options. Detailed information about cookie management with specific web browsers can be found on the browsers' respective websites.

5. Data Security and Protection

We implement robust technical and organizational security measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, please be aware that no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Children's Information

Protecting children online is another core pillar of our policy. We encourage parents and guardians to monitor and guide their children's online activity.

Sozo Skin Clinic does not knowingly collect any Personal Identifiable Information from children under the age of 13. If you believe your child has provided this type of information on our website, we strongly urge you to contact us immediately, and we will make our best efforts to promptly delete such records.

7. User Rights (Under UU PDP & Global Regulations)

As a user, you hold full rights over your personal data under the Indonesian Personal Data Protection Law (UU PDP), which include:

• The right to access and request a copy of your personal data stored by us.
• The right to rectify or update any inaccurate or incomplete personal information.
• The right to request the deletion or erasure of your personal data from our active systems.
• The right to withdraw your consent for data processing at any time.

8. Consent

By using our website, you hereby consent to our Privacy Policy and agree to its Terms and Conditions.